This is the official text for the National Association of Science Writers. In the eight years since the publication of the first edition of A Field Guide for Science Writing, much about the world has changed. Some of the leading issues in today's political marketplace - embryonic stem cellresearch, global warming, health care reform, space exploration, genetic privacy, germ warfare - are informed by scientific ideas. Never has it been more crucial for the lay public to be scientifically literate. That's where science writers come in. And that's why it's time for an update to theField Guide, already a staple of science writing graduate programs across the country. The academic community has recently recognized how important it is for writers to become more sophisticated, knowledgeable, and skeptical about what they write. More than 50 institutions now offer training in science writing. In addition mid-career fellowships for science writers are growing,giving journalists the chance to return to major universities for specialized training. We applaud these developments, and hope to be part of them with this new edition of the Field Guide. In A Field Guide for Science Writers, 2nd Edition, the editors have assembled contributions from a collections of experienced journalists who are every bit as stellar as the group that contributed to the first edition. In the end, what we have are essays written by the very best in the sciencewriting profession. These wonderful writers have written not only about style, but about content, too. These leaders in the profession describe how they work their way through the information glut to find the gems worth writing about. We also have chapters that provide the tools every good sciencewriter needs: how to use statistics, how to weigh the merits of conflicting studies in scientific literature, how to report about risk. And, ultimately, how to write.
Stephen Jay Gould was not only a leading paleontologist and evolutionary theorist, he was also a humanist with an enduring interest in the history and philosophy of science. The extraordinary range of Gould’s work was underpinned by a richly nuanced and deeply insightful worldview. Richard York and Brett Clark engage Gould’s science and humanism to illustrate and develop the intellectual power of Gould’s worldview, particularly with regard to the philosophy of science. They demonstrate how the Gouldian perspective sheds light on many of the key debates occurring not only in the natural sciences, but in the social sciences as well. They engage the themes that unified Gould’s work and drove his inquires throughout his intellectual career, such as the nature of history, both natural and social, particularly the profound importance of contingency and the uneven tempo of change. They also assess Gould’s views on structuralism, highlighting the importance of the dialectical interaction of structural forces with everyday demands for function, and his views on the hierarchical ordering of causal forces, with some forces operating at large scales and/or over long spans of time, while others are operating on small scales and/or occur frequently or rapidly. York and Clark also address Gould’s application of these principals to understanding humanity's place in nature, including discussions of human evolution, sociobiology, and the role of art in human life. Taken together, this book illuminates Gould’s dynamic understanding of the world and his celebration of both science and humanism.
Technoscientific developments often have far-reaching consequences, both negative and positive, for the public. Yet, because science has the authority to decide which judgments about scientific issues are sound, public concerns are often dismissed because they are not part of the technoscientific paradigm they question. This book addresses the role of science popularization in that paradox; it explains how science writing works and argues that it can do better at promoting public discussions about science-related issues. To support these arguments, it situates science popularization in its historical and cultural context; provides a conceptual framework for analyzing popular science texts; and examines the rhetorical effects of common strategies used in popular science writing. Twenty-six years after Dorothy Nelkin's groundbreaking book, Selling Science: How the Press Covers Science and Technology, popular science writing is still not meeting its potential as a public interest genre; Communicating Popular Science explores how it can move closer to doing so.
From climate to vaccination, stem-cell research to evolution, scientific work is often the subject of public controversies in which scientists and science communicators find themselves enmeshed. Especially with such hot-button topics, science communication plays vital roles. Gathering together the work of a multidisciplinary, international collection of scholars, the editors of Ethics and Practice in Science Communication present an enlightening dialogue involving these communities, one that articulates the often differing objectives and ethical responsibilities communicators face in bringing a range of scientific knowledge to the wider world. In three sections--how ethics matters, professional practice, and case studies--contributors to this volume explore the many complex questions surrounding the communication of scientific results to nonscientists. Has the science been shared clearly and accurately? Have questions of risk, uncertainty, and appropriate representation been adequately addressed? And, most fundamentally, what is the purpose of communicating science to the public: Is it to inform and empower? Or to persuade--to influence behavior and policy? By inspiring scientists and science communicators alike to think more deeply about their work, this book reaffirms that the integrity of the communication of science is vital to a healthy relationship between science and society today.
1. "The Difficulty of Nubbing Togethera Regurgitative Purwell and aSuperaminative Wennel Sprocket"; 2. Who Is Science Writing For?; 3. Taking Your Science to the Capital; 4. B uilding a Better Science Communicator; 5. Reflections of an Engineer/Science Writer; 6. Translating Science: From Academia to Mass Media to the Public; 7. Building New Media's Science Information on thePillars of Journalism; 8. Preparing Scientists to Deal with Reporters; 9. Picture Power
This is a book for scientists and other experts who need to explain the significance and potential of their work to colleagues, committees, funding bodies or the general public. It details how to harness story-telling principles to make complex or technical content easier to communicate and fulfilling for audiences. Eight narrative ingredients, "Audience, Change and Affect, Lure, World, Character, Big Hook, Plot and Structure," are illustrated with examples and exercises to demonstrate how to build a presentation, how to pitch for funds or resources, how to make a persuasive argument, or simply how to explain ideas so they "CRACKLE and FIZZ" for the Audience.Contents: Your Audience The Person or People Whose Full Engagement You NeedChange and Affect Gives Communication Its Meaning and ImpactLure An Enticement, Usually with a Bait, Offering the Promise of a RewardWorld The Contextual Space in Which Your Narrative will UnfoldCharacter You — The Audience's Guide, in Search of a PrizeBig Hook A Puzzle Which Drives the NarrativePlot The Perilous Journey to Solve the Puzzle and Reach the PrizeStructure Making the Whole More Than the Sum of Its PartsMake Your Pitch CRACKLE How to Persuade, to Win Support Readership: Research scientists across all fields of science, from engineers to historians of science.